Riaan van der Linde

You are about to discover why and how to use AWeber Email Marketing and Autoresponders to maximise affiliate marketing income. You will also see how to save as much as 97% in lost sales.

With affiliate marketers collectively earning billions of dollars each year it is no wonder that affiliate marketing is among the most popular Internet Marketing business model.

This marketing method is a well established and elegantly simple way of generating income while working from home on the Internet.

One of the fastest growing sectors of Internet Marketing, the Affiliate Marketing Industry has grown to maturity over the past 10 years.  Perhaps this business model gets its popularity from the simplicity with which significant income can be generated.

There are obvious advantages to this business model.  For example, the affiliate need not concern himself with keeping inventory; no need to be involved with shipping and delivery; payment processing and customer relations are cared for by the product owner; along with other  advantages.

However, despite the enormous potential for profitability in affiliate marketing, the great majority of affiliate marketers are leaving 97% or more of their potential income on the table!  How so?

When you see a product advertised for the first time, you don’t often jump in and buy it without some forethought.  Do you? In fact it’s customary to discuss the matter with other persons involved in making the decision, do research and price comparisons etc.

Visitors to the affiliate marketers Website are much the same way.  They too often take time to think things through, discuss the purchase and even make arrangements for funds to buy the item. No wonder so many Website visitors leave a site without always buying a product on the first visit!

On the average, for every 100 qualified prospects visiting a web site, only about 2% will make a purchase on the first Website visit. In marketing parlance this is a 2% conversion.  But you may wonder, what can be done about the 98 who left the Website without making a purchase?

In the majority of cases, they’re gone for good, never to return.  It seems such a colossal waste to work so hard to generate traffic to one’s Website and then to watch 98% of it leave without taking  the desired action.

And yet, this is what the vast majority of affiliate marketers are experiencing.  But as we shall see, it is quite unnecessary!

The problem lies in failing to follow up with those visitors who left without making a purchase.  Suppose you had an effective way to make contact with these visitors later?  You could provide additional useful information about your services and explain how they can benefit.  Information regarding the quality of your products can also be provided.

It is a well known fact in marketing and sales that people buy from those whom they know, like and trust.  No wonder only a small percentage become customers on the initial contact!  They don’t know you enough to like you and trust you.

When the affiliate includes follow up marketing in his efforts note the dramatic results that can be obtained:

• Percentage of sales made on the second web site visit – 2%
• Percentage of sales made on the third Website visit – 5%
• Percentage of sales made on the fourth Website visit – 10%
• Percentage of sales made on the fourth to the twelfth Website visit – 80%

Well has it been said that “the money is in the follow-up“!

The web based Marketing Software used to implement follow up marketing is known as an autoresponder.  When a prospect visits your Website, you invite them to enter their  name and e-mail address into a form. In most cases an incentive gift such as a free report is offered in exchange for the contact information.

The autoresponder system will then send out a sequence of e-mail messages designed to build a relationship with the prospect.  This develops trust and confidence in you as a marketer and educates your customer regarding your services providing useful information that the prospect values.

Special offers and periodic sales are often sent and the customer is kept informed and can even come to anticipate your mailing.
When you consider that there are no postage costs and the speed with which these messages can be sent, there is really no excuse for affiliates not to follow up with their Website visitors.

Autoresponders can also be used to provide quick and professional replies to customer requests for information. This enhances confidence in your company.

There are several companies that offer an Autoresponder service but A. Weber Communications are a foremost provider of this valuable service. It would be my pleasure to show you how to use AWeber email marketing and Autoresponders to maximise affiliate marketing income and  reclaim that 97% of lost income.

To find out how to use autoresponders, subscribe to the “Profitable Online Empire” using the form in the right sidebar